In a big change for the fashion scene, Donatella Versace has decided to step down as the creative director of Versace. She took on this role after the untimely death of her brother, Gianni Versace, in 1997. Reflecting on her time in this position, she shared on Instagram, “It has been the greatest honor of my life to carry on my brother Gianni’s legacy.”

As she shifts to a new role as chief brand ambassador, Donatella is passing the creative reins to Dario Vitale, who previously worked with Miu Miu. She expressed excitement about this transition, saying, “I am thrilled that Dario Vitale will be joining us.” Despite the change, Donatella reassured fans about her commitment: "Versace is in my DNA and always in my heart."
Donatella’s influence on fashion is hard to overlook. Her designs shaped the early 2000s and established her as a leader in luxury fashion. Let’s take a stroll down memory lane to revisit some of her most unforgettable designs.
One standout moment was when Jennifer Lopez wore the iconic green "jungle dress" by Versace at the 2000 Grammys. Despite her stylist’s concerns about the dress being previously worn, Lopez decided to go for it, saying, “Well, you bought it, and it looks the best.” The dress not only wowed the audience but also sparked a media frenzy, leading to an increase in online searches for images of the dress, which, interestingly, became a catalyst for Google’s image search feature.
Lady Gaga also made a splash at the Super Bowl in 2017 with a custom Versace outfit. Her stylist, Brandon Maxwell, noted that collaborating with Versace felt natural given Gaga’s history with the brand. Gaga has celebrated her friendship with Donatella, referring to her as a great source of inspiration and comfort. In return, Donatella has praised Gaga’s unique fashion expressions, reflecting their mutual admiration.
Angelina Jolie caused a stir at the 2012 Oscars in a sleek black gown that featured a daring thigh-high slit. This look became a viral sensation. In recent interviews, Donatella described this as one of her standout moments, emphasizing how impactful a dress can be once it’s seen on the right person.
Taylor Swift also had a memorable moment in a vibrant two-piece Versace outfit at the 2016 Grammys. Each of these instances demonstrates how Donatella’s designs consistently resonate within pop culture. Her work reflects not only her creativity but also her ability to connect with celebrity personalities, continually refreshing the Versace brand.
Britney Spears made headlines with her “butterfly dress,” which became a symbol of early 2000s fashion. This look remains relevant; in August 2024, Blake Lively wore the same dress, showing its enduring appeal.
Beyoncé’s “Crazy in Love” music video from 2003 featured standout dresses from the Versace Spring collection. This connection continues, as Zendaya honored Beyoncé’s iconic look at the BET Awards in 2021, further establishing Versace’s lasting impact on pop culture.
In cinema, Jennifer Garner’s mini dress in the film 13 Going on 30 has become a nostalgic favorite. This piece was inspired by a look from Versace’s Spring/Summer 2003 collection and has been recognized as a defining moment in early 2000s fashion.
As we look forward, it’s clear that Donatella Versace’s legacy will continue to influence fashion, both in high-profile events and everyday styles. The impact of her work and her shift to brand ambassador signifies an evolution, blending the old with the new while maintaining the essence of Versace.
For further context on the fashion industry, you can explore this history of the Versace brand through Vogue, which often discusses these kinds of transitions and iconic moments.
Source link
Jennifer Lopez, Donatella Versace, Gianni Versace, Getty Images, Taylor Swift, Angelina Jolie, Jennifer Garner, fashion, Britney Spears