HUNTINGTON, W.Va. – ScoreMore, a fresh travel initiative from Nonprofit Trips, has teamed up with Marshall University Athletics to kick off HerdHotels.com. This unique hotel booking site allows fans to support over 400 student-athletes simply by making travel plans.
With HerdHotels.com, half of all booking proceeds directly benefit Marshall Athletics. This creates a new funding source for athletic programs without any extra cost for fans. Whether you’re traveling for work, vacation, or to cheer on the Thundering Herd, booking through this site makes a difference.
“Marshall fans show amazing loyalty,” said Ryan Crisp, Marshall’s Associate Director of Athletics for Revenue Generation. “HerdHotels.com offers a straightforward way for them to support our student-athletes.”
Marshall is the first college athletics department to join forces with ScoreMore. This partnership provides fans access to competitive hotel rates and a wide range of options, matching what’s available on major travel platforms. The key difference? A portion of every booking supports student-athletes directly.
ScoreMore was founded by travel and tech entrepreneurs Clay Burdelik and Daniel Litvak. The platform is tailored for college athletics and mission-driven entities, allowing groups to earn commissions on hotel bookings that usually go to traditional travel sites.
“HerdHotels.com is an easy way for Marshall Athletics to generate revenue that boosts its programs without fans needing to donate,” Burdelik noted. “Every hotel stay helps fund opportunities for our student-athletes and strengthens the athletic department.”
Marshall’s Herd Hospitality team will oversee this initiative, making sure that fan bookings translate into real support for the athletes.
In recent years, the trend of integrating charitable giving with everyday actions, like travel, has been on the rise. According to a 2021 survey by the Charitable Giving Report, 70% of respondents indicated they would spend more if it meant supporting their favorite causes.
HerdHotels.com taps into this growing sentiment, offering a convenient way to support local athletes while traveling.
For detailed information on the offerings, you can visit HerdHotels.com.
### About ScoreMore
ScoreMore is a travel platform designed to help college athletics and mission-driven organizations. By creating custom hotel booking portals, it allows organizations to channel a part of their travel commissions back to the communities they care about.
### About Herd Hospitality
Herd Hospitality focuses on generating revenue and enhancing fan experiences within Marshall Athletics. They work to create a seamless experience for fans, integrating ticket sales, marketing, and revenue efforts to support the long-term health of the athletic programs.
For updates on Marshall Athletics, you can follow @HerdZone on Twitter and Instagram. For live stats and schedules, download the Marshall Athletics App for iOS and Android.
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