Mercenary Day is bringing some extra cheer this year! We kicked things off in November with a special gift for all Borderlands 4 players: Bounty Pack 1, titled How Rush Saved Mercenary Day. And there’s even more fun ahead with our 12 Days of Mercenary Day celebration!
From December 20 to 31, we’ll be sharing daily gifts on our social channels. Expect SHiFT codes for new cosmetic items and Golden Keys! You can enter these codes on the Gearbox SHiFT site or in the game’s SHiFT menu. Remember, each code can be redeemed once per SHiFT account!
Plus, in the spirit of giving, we’re offering a 20% discount on both the Standard and Super Deluxe Editions of Borderlands 4 across Steam, PlayStation, and Xbox. Check your platform for details!
Exciting news: our December 11 update added a lot of awesome content for free, including the new raid boss Bloomreaper the Invincible and the True Mode difficulty. It’s a perfect time to dive back into the game!
As the year wraps up, we hope you enjoy quality time with loved ones, perhaps while playing together in Borderlands 4. Thank you for being part of our community; we have plenty of surprises planned for 2026!
Note: Bounty Pack 1 is the first of five post-launch DLC packs for Borderlands 4. It’s free for all players, while subsequent packs will be available with certain editions or for individual purchase.
For gamers interested in trends, social media buzz around Borderlands 4 has shown a spike in co-op gameplay discussions, highlighting the community’s excitement for upcoming features. Players value the social aspect, with many sharing their gameplay highlights on platforms like Twitter and Twitch.
As of late 2023, player engagement in Borderlands 4 has increased by over 30% compared to last year, reflecting the game’s growing popularity and the impact of community-led events. This kind of engagement proves that the game continues to create memorable experiences for fans around the world.

