Curt Cignetti is more than just the coach of the Indiana Hoosiers; he’s become a star in the world of college football. This year, his team achieved an incredible feat, going 16-0 and winning the College Football Playoff National Championship. What’s even more impressive is how many people tuned in—over 30 million! That’s the largest audience for a college football game in more than ten years.
This championship game marked a significant 36% increase in viewership compared to last year’s Ohio State-Notre Dame matchup, which had 22.1 million viewers. Indiana’s victory over Miami is now the most-watched CFP title game since the inaugural one in 2015.
Interestingly, the recent game was the first broadcast measured using Nielsen’s new Big Data + Panel methodology. This update has been credited with boosting viewership numbers for various sports events. Despite the changes, ESPN noted there was still a 27% increase year-over-year, showing that people are excited about college football.
The Hoosiers have been drawing viewers all season. Their Big Ten championship victory over Ohio State set a record, attracting 18.3 million viewers. They also saw impressive numbers during the Rose Bowl and semifinals, indicating a growing interest in their games.
In comparison, last year’s CFP game saw a decline in viewership, raising some concerns about later game dates. This year’s championship was held on a holiday, further boosting its appeal. Next year’s game is scheduled for January 25, 2027, which is even later.
Additionally, this championship marks the end of the CFP’s original contract with ESPN. Starting next season, the national championship will air on ABC as part of a new six-year deal.
As we look back on this past season, it’s clear that Indiana has not only captured a title but also the hearts of viewers across the nation. The rise in ratings suggests fans are eager for more thrilling football in upcoming seasons.
For more insights on viewership trends and college sports, check out this ESPN article.
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Indiana Hoosiers, College Football, Sports Business
