Smithfield Foods is rolling out a bold new product: Mike’s Hot Honey Bacon. This isn’t just any bacon. It adds a sweet and spicy twist to hickory-smoked bacon, making it an exciting choice for bacon lovers. You can find this innovative item in stores nationwide starting this month.
Bacon is a versatile ingredient. It enhances everything from casseroles to cocktails. Imagine a PB & bacon-washed whiskey or assorted spicy dishes, like bacon-wrapped jalapeño poppers. The new Smithfield offering captures that spiky flavor without needing additional seasoning. When cooked, the sugar in the honey caramelizes, adding depth and a warm aroma to the bacon. It pairs well with classic breakfast items like eggs or even with dishes like cheesy toast.
According to Smithfield, this collaboration is a “first-of-its-kind innovation.” The company’s marketing campaign, “We Speak Pork,” aims to connect with younger generations, specifically Millennials and Gen Z. In 2025, they boosted their advertising to highlight fun recipes that include their new bacon, such as Oven Roasted Mike’s Hot Honey Bacon Wrapped Chicken Tenders and Mike’s Hot Honey Bacon Brownie Bites.
Smithfield, one of the biggest bacon producers in the U.S., processes around 1.5 million pounds of bacon each year. The introduction of this new sweet and spicy flavor marks a significant shift in their product line. It not only showcases their adaptability but also responds to consumer cravings for unique flavors.
Interestingly, trends show that spicy food popularity is on the rise. According to a recent survey, 43% of consumers enjoy spicy items more than they did five years ago. This means that Smithfield is tapping into a growing market with their new flavor.
In a fun twist, the buzz on social media has been vibrant, with many users sharing recipes and meal ideas featuring Mike’s Hot Honey Bacon. This indicates that people are excited to try this product and incorporate it into their cooking routines.
For more details about this product, check out the original article on Mashed.
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Smithfield Foods, Hot Honey, candied bacon, Mike's Hot Honey
