Microsoft may raise Xbox console prices again soon. They already bumped prices twice this year—in May and again in September for U.S. gamers. Reports suggest that global RAM shortages might force another increase.
According to Moore’s Law is Dead via TGP, Microsoft has informed partners about rising costs and limited RAM supply. This shortage is mainly due to AI data centers buying memory in bulk, leaving less for consumer electronics.
To quote Moore’s Law is Dead, “[Microsoft] didn’t plan ahead at all, apparently.” They warned that prices could rise or supply might dry up. Sources close to Microsoft indicate that the Xbox Series consoles could be affected very soon.
Interestingly, it seems like Sony has a better handle on the situation. According to the same source, Sony bought large amounts of RAM when prices were low, so they should be fine for a while. They may even cut PlayStation 5 prices for Black Friday, indicating confidence in their supply. “They have plenty of GDDR6,” Moore’s Law noted, suggesting they’re not concerned about upcoming challenges.
Additionally, Microsoft just increased the price of Xbox Game Pass. The Ultimate subscription will now cost $29.99 per month in the U.S. This plan includes access to over 75 new releases each year, Fortnite Crew, and Ubisoft+ Classics. The cloud gaming experience is also set to improve, along with a new rewards program.
In a broader context, this ongoing price strategy may reflect market trends. According to a recent Statista report, the global video game console market is projected to reach $50 billion by 2025. As competition heats up, companies are navigating challenges while trying to remain competitive.
User reactions on social media indicate frustration over ongoing price hikes. Some gamers feel they are being asked to pay more without additional value. As the gaming landscape evolves, manufacturers must balance supply, demand, and their pricing strategies to keep players engaged.
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