Skittles Reformulated: Mars Ditches Titanium Dioxide in U.S. for a Healthier Treat!

Mars has announced that Skittles in the U.S. no longer contain titanium dioxide, a color additive that’s sparked controversy for years. The change was implemented as of late 2024, following mounting criticism over the ingredient’s safety.

This decision aligns with broader health initiatives led by Robert F. Kennedy Jr., recently appointed as the Secretary of the U.S. Department of Health and Human Services. Kennedy has made processed foods a key focus, bringing attention to additives like titanium dioxide, which has been linked to potential health risks.

In April, the U.S. Food and Drug Administration (FDA) highlighted plans to phase out synthetic dyes from food products, emphasizing a shift towards safer ingredients. This initiative is part of the "Make America Healthy Again" (MAHA) report released in May, which noted that titanium dioxide could cause cellular and DNA damage.

The interest in food safety reflects growing consumer concern; a recent survey showed that 68% of Americans are wary of artificial ingredients in their food. As awareness around health risks increases, companies like Mars are feeling pressure to adapt and prioritize consumer trust.

For more on food safety initiatives, check out resources from the FDA.

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chemical safety,Food Additives,ultra-processed foods