Why the US is Flocking to Dutch Innovation: Uncovering Strong Interest in Knowledge and Technology

A recent study by InnovationQuarter and Hillenraad has revealed insights about Dutch greenhouse horticulture in six US states: Ohio, Pennsylvania, Maryland, Virginia, North Carolina, and Georgia.

The research focused on how US growers operate and how they might benefit from Dutch technologies. Notably, the use of Controlled Environment Agriculture (CEA) varies significantly across these states.

Among the states, Ohio stands out with the most CEA land, totaling 240 hectares in high-tech and mid-tech setups. In contrast, the remaining states have less than 100 hectares devoted to CEA. Interestingly, greenhouse clusters are rare, with Ohio being part of a small cluster near Lake Erie, as well as areas in Ontario, Canada, and North Carolina, particularly around Asheville and Charlotte.

Drivers and Trends
The study highlights a growing demand for locally sourced products on the US East Coast, along with strong retail connections driving new investments. However, competition from Canadian and Mexican growers, along with local regulations, presents challenges. Fortunately, Dutch innovations offer solutions to these hurdles.

Challenges and Opportunities
Interviews during the research identified key challenges, including legal liabilities and the complexity of engaging with US growers. While establishing a service organization in the US can be tricky, there is a strong interest in Dutch expertise and technology.

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