Stray Kids’ SKZ IT TAPE ‘DO IT’: A Global Hit Redefining K-Pop Success!

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Stray Kids’ SKZ IT TAPE ‘DO IT’: A Global Hit Redefining K-Pop Success!

Stray Kids is riding a wave of global success with their latest release. On November 21, 2025, they launched their album SKZ IT TAPE “DO IT”, featuring two title tracks, “Do It” and “DIVINE.”

This album quickly hit No. 1 on the Worldwide and European iTunes charts. They topped the iTunes charts in 37 countries, including Singapore, Canada, and France. The title track “Do It” also debuted at No. 1 on iTunes song charts, reaching the top 20 in places like Brazil, Sweden, and Thailand. With these achievements, Stray Kids secured the top spots on both the Worldwide and European iTunes album and song charts.

The group made a splash on Spotify, too. They were the first K-pop group to top Spotify’s Countdown Chart Global Top 10 for three weeks in a row based on weekly pre-save numbers. Before the album’s release, they also became the first K-pop act to achieve over 1 million pre-saves on the platform, reflecting their strong fan engagement.

On the day of the release, “Do It” charted high on Spotify, racking up over 3.33 million streams on the Daily Top Songs Global Chart, peaking at No. 11. In the U.S., it soared to No. 13, far surpassing their previous best with “CEREMONY,” which peaked at No. 49.

“DIVINE” also had a strong showing, landing at No. 23 globally and No. 49 in the U.S. The album sold an impressive 1.49 million copies within just one day, securing the top spot on the Hanteo Chart and Circle Chart.

The music video for “Do It” quickly climbed to No. 1 on YouTube Music Video Trending Worldwide, where it remained for four days. Set in a transformed, dystopian Seoul, the video portrays Stray Kids as “modern-day immortals.” Their energetic performance brings the city to life, creating a festival atmosphere that perfectly matches the song’s repetitive chorus. As of now, the video has amassed over 31 million views.

In terms of audience reaction, Stray Kids’ fanbase, known as STAY, is buzzing with excitement on social media. Fans are sharing their favorite moments from the music video and initiating discussions about the album’s themes. Recent surveys show that K-pop continues to grow in popularity worldwide, with fans praising Stray Kids for their creativity and talent.

Stray Kids’ journey reflects a broader trend in the music industry where artists are increasingly leveraging platforms like Spotify and YouTube to engage with fans. Their recent statistics highlight the power of digital streaming and social media in shaping music careers today.

For those interested in K-pop’s expansion, you can read more in this Global K-Pop Trends report.

Stray Kids is not just making music; they are building a movement, and fans are here for it.



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