This year’s Impact Report sheds light on the strides made in sustainable tourism, especially through partnerships with Oxford Economics. One highlight is the growing focus on minimizing food waste in hotels.
Many hotel kitchens face the dual challenge of managing waste and financial losses. To tackle this, easyJet has teamed up with Winnow, a company that specializes in reducing food waste. Their solution uses technology to help hotels track waste efficiently. This approach not only protects the environment but also helps hotels save money by cutting down on excess.
Additionally, easyJet is making strides in sustainable travel. Over 11,000 customers have already opted for electric vehicle (EV) transfers during their holidays. These EVs have traveled around 500,000 kilometers, saving over 86 tonnes of CO₂ emissions. After launching in Rhodes, Greece, easyJet is now bringing this service to Antalya, Turkey.
Garry from easyJet emphasizes the importance of these initiatives: “We’re dedicated to creating measurable change in travel,” he says. The partnership with UN Tourism to craft the first ESG framework for the tourism sector further solidifies their commitment to sustainability.
In recent years, the industry has seen a shift towards better sustainability practices. According to a 2022 survey from Booking.com, around 83% of travelers believe sustainable travel is vital. This growing awareness among customers pushes hotels to adopt greener practices.
Overall, the collaboration between easyJet and organizations like Winnow signifies a significant move toward industry-wide standards for sustainability. It’s about balancing efficient operations with a commitment to the planet. For more insights on sustainable tourism initiatives, you might want to check out the UN World Tourism Organization.
