Tyler, the Creator is up to something exciting. He’s been teasing fans with posts about an upcoming event, especially around July 21. At his concert in Brooklyn’s Barclays Center, a large display of a Tyler-like figure was on display with the quirky message “DON’T TAP THE GLASS.” This promotional push ties into a website, DontTapTheGlass.com, which leads fans to check out new merchandise related to the buzz.
The site features several intriguing directives for fans:
- Move your body. No sitting still.
- Only speak in glory. Leave your worries behind.
- Don’t tap the glass.
Tyler hasn’t released much new music since his album Chromakopia came out last October. He did drop a Christmas freestyle called “That Guy” and contributed to a track called “P.O.V.” from Clipse. Fans are still anticipating a full release of his teased video for “Sticky.”
Tyler has been busy touring in support of Chromakopia. His current tour started in February and includes major festivals like Lollapalooza and Outside Lands. He’ll be heading to Australia and New Zealand in August, then closing out the tour in Asia. His global reach shows just how popular he is right now. Did you know that in recent years, concert attendance has significantly risen? According to a report from Pollstar, ticket sales for live events increased nearly 15% in 2022 compared to 2021, highlighting fans’ eagerness to see artists live again.
Tyler’s approach combines playful promotion with a deep connection to his fans, making each event feel special. Online reactions show that his audience is eager to engage with his creative vision, as they share their excitement and theories on social media platforms.
As Tyler gears up for more shows, he remains a dynamic presence in the music scene, blending performance artistry with unique merchandise and fan experiences. This strategy keeps fans buzzing long after they leave the concert as they look forward to what he’ll do next.
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